Working with Jennie Fresa, the talented creator behind The Sixth House Skincare and Jennie Fresa Beauty Studio in Madison, Connecticut, was an incredibly inspiring experience. Jennie wanted to elevate her brand imagery to reflect the luxurious and holistic nature of her new skincare line while also attracting her dream clients—those who value quality, self-care, and authenticity. As her branding photographer, my goal was to create a session that captured the essence of her brand, showcasing her skincare products in a way that feels sophisticated, natural, and grounded in her commitment to wellness.
From the outset, we collaborated to develop a visual story that would resonate with Jennie’s ideal clients. We chose to focus on the natural beauty of her products, using minimalistic yet elegant props and soft, warm lighting to highlight the purity and quality of her skincare line. Each product was carefully styled in a way that reflected the clean, effective ingredients that Jennie is so passionate about. The images were designed to evoke a sense of calm and luxury, aligning perfectly with the healing and rejuvenating experience her skincare provides. Every detail, from the textures of the product packaging to the gentle lighting, was meticulously planned to elevate her brand and make her products feel both accessible and indulgent.
In addition to the skincare line, we also wanted to showcase Jennie herself as an expert and a passionate entrepreneur. The session included portraits of her working in her studio, which allowed me to capture her genuine love for skincare and beauty. These authentic images were designed to tell her story—how her vision for The Sixth House Skincare came to life and how it fits seamlessly with the services offered at her beauty studio. By highlighting both her products and her personal connection to the brand, we were able to create visuals that not only attracted potential clients but also built trust and connection with her audience.
The final collection of images now serves as a powerful tool for Jennie to market her new skincare line and attract the right clientele. With a refined, elevated aesthetic, these branding visuals will help her stand out in a competitive industry while conveying her values of luxury, authenticity, and wellness. It was an honor to work with Jennie and help her bring her vision to life through photography. I’m excited to see how these images will support her growth and success as she continues to share her passion for skincare and beauty with her community.
Here is what Jennie had to share: “My experience working with Nikki is best described as exceptional. She is not only talented at her craft but also exceedingly professional, patient and kind. Nikki truly goes above and beyond to ensure the success of her clients. Above all, Nikki is the best hype girl you can imagine, always cheering on her clients and offering support when she can. I’m grateful to have met Nikki and can’t recommend her enough.” – Jennie Fresa
